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As discussed in our earlier post, email campaigns are a great way to target your audience and grow your customer base. Research shows that nearly 90% of users say that marketing emails influence their purchases. However, as online protection laws tighten, making sure your emails...

Here at fourmangos, we help businesses with the integration of platforms that can help the company and its employees thrive. Rewardian is a platform that we recommend to our clients to help with employee engagement and alignment. They believe that simplified employee recognition leads to...

Enterprise Resource Planning (ERP) systems are critical for modern businesses. They help organizations manage and organize their financial and operational data in one place. ERPs provide accurate, real-time data and automate business processes, making it easier for businesses to navigate complex operations. ERP systems are...

Are chatbots right for your business? That's a question that more and more business owners are asking themselves. With the rise of instant messaging and the popularity of chatbots, it's no wonder why. Chatbots can conveniently allow consumers to ask questions about your business and...

DTC (direct-to-consumer) selling offers a number of advantages for businesses beyond the increased sales that can come from removing the middleman. DTC selling provides businesses with direct access to their customers, improving brand loyalty. Customers are more likely to make purchases directly from a brand...

If you're a business owner, then you know that technology is a huge part of running your company. But what happens when different software systems don't work together? That's where software system integration comes in. In this post, we'll define what software system integration is...

Digital marketing is the process of creating, managing, and executing a digital marketing plan across digital channels. For Software-as-a-Service (SaaS) companies, digital marketing can serve as a game-changing tool to expand their reach and grow their customer base. This blog post will discuss the importance...